Cycle 1 Review

Potters Resorts — EHS Results

9 March – 6 April 2026  ·  29 days  ·  Internal use only

Overall score
EHS score
76.5
out of 100
Hopton On Sea
75.5
97 entries
Five Lakes
78.3
38 entries
Average rating & adjustment
Raw average score ?The mean score across all 136 entries. Each submission counts equally, regardless of how many times an individual has submitted.
4.06 / 5
all 136 entries
Deduplicated score ?Each person's responses are averaged first, then averaged across all users. This removes the upward bias introduced by the 7 repeat submitters, who scored notably higher than single-submission respondents.
3.96 / 5
adjusted for repeat submissions
Entry status
130
Acknowledged
5
Closed
1
Escalating
Participation
Total entries
136
across both sites
Response rate
16%
136 of 833 enrolled
Text feedback rate
70%
left a written comment
HR comments
13
across 11 entries
Email engagement
Emails generated ?Total includes both initial survey invitations and follow-up reminder emails sent during the cycle.
1,581
Delivery rate
99.6%
Open rate
50%
Click rate
14%
Entries via email
98
of 136 total entries
Entries over time
EHS insight: Check-in completions were consistently higher on weekdays — averaging 6.1 entries vs 2.8 at weekends. Targeting reminder nudges Mon–Fri could lift response rate further in Cycle 2.
Entries by access point
EHS insight: Hopton On Sea Email is the dominant channel, driving over half of all entries. QR code usage is healthy but trails email — worth promoting physical touchpoints more actively in Cycle 2.
Hopton On Sea Email70
Hopton On Sea QR Code27
Five Lakes Email34
Five Lakes QR Code4
Other1
Entries per site
Hopton On Sea
97
entries  ·  71% of total
Five Lakes
38
entries  ·  28% of total
Entries by department
EHS insight: HOS Public Area leads all departments with 17 entries — nearly double the next highest. Several departments recorded only 1 entry, suggesting low awareness or engagement in those teams.
Score vs comment rate
EHS insight: Employees who scored 1 or 2 left written feedback over 80% of the time — nearly 15 percentage points higher than those scoring 5. The platform is capturing the most important signals where they matter most.
Respondent behaviour
EHS insight: 7 employees submitted more than once, with an average score of 4.81 vs 3.91 for single submitters. Their repeat activity nudges the raw score upward by 0.10 — the deduplicated score is the more reliable signal.
106
Single submission
Avg score: 3.91
7
Multiple submissions
Avg score: 4.81 · 20% of entries
+0.10
Score bias
Multiposters skew raw score up
Key takeaways

GREEN70% text feedback rate. Well above industry norm — employees are engaging honestly with the platform.

GREEN99.6% email delivery rate. Near-perfect delivery across 1,581 sends is a strong foundation for Cycle 2.

GREEN76.5 gives us a clean baseline to build from..

AMBEREmail open-to-click drop-off. 50% of employees opened but only 14% clicked through to submit. Subject lines or call-to-action copy may need reviewing for Cycle 2.

AMBERFive Lakes is tracking 2.8 points ahead of Hopton On Sea. Worth exploring whether this reflects a genuine culture gap or a participation skew given Hopton's higher volume.

AMBEREmployee comment content not yet accessible to Ask EHS. The chatbot currently reads HR notes only, not employee text feedback. Resolving this in Cycle 2 would unlock thematic analysis and work/home life categorisation directly from the data.

REDResponse rate at 16%. Target 25%+ in Cycle 2 through stronger internal comms at both sites.

Internal use only  ·  EHS team  ·  Not for distribution  ·  BusinessHub Systems Ltd